sp_adjustpublisheridentityrange will not create new constraint range for subscriber

I have a merge replication in place.  I increased the identity_range to 100000 for a table.  I have done this both ways, via the properties of the publication on SSMS, and via TSQL.  I have call sp_adjustpublisheridentityrange.  Then I recreated the sanpshot.

 EXEC sp_adjustpublisheridentityrange @table_name = N'Label', @table_owner = N'caseup';

but after synchronization, the range defined in the table's constraint has not changed and now all of the identity values are used up.  All inserts are failing.